The name Absolute Ruby Red is taken from a special kind of red grapefruit. And grapefruit is of course what it tastes like! Absolute Ruby Red is made exclusively from natural ingredients, and unlike most other flavoured vodkas, it doesnâ€™t contain any added sugar. The main ingredients in Absolute Ruby Red are Absolute vodka and grapefruit flavour. Of course, the grapefruits are as natural as the rest of the ingredients. Absolute Ruby Red can be enjoyed neat with ice or in mixed drinks and cocktails.